Revenue Leakage Calculator
What Could Unconverted Roofing Opportunities Be Worth?
Use your company's numbers to estimate the potential value of improving lead response and estimate conversion.
Starting values are illustrative, not industry averages. Replace them with your own.
All new inquiries per month: calls, forms, referrals.
Share of leads that never get a real conversation.
Would have been a real roofing opportunity.
Share of qualified missed opportunities you could realistically reconnect with.
Share of recovered qualified leads that become signed jobs.
Average signed contract value.
Add it to see an estimated gross profit figure alongside revenue.
Uses your inputs exactly as entered.
- Estimated additional jobs / month
- 2.25
- Estimated monthly revenue opportunity
- $33,750
- Estimated annual gross revenue opportunity
- $405,000
Formula: leads × missed rate × qualified rate × recovery efficiency × conversion rate × average job revenue. Annual = monthly × 12.
These calculations illustrate potential gross revenue opportunities based on user-provided assumptions. Actual recoverable revenue, profit, and results may differ. This calculator does not establish that the estimated opportunities are currently being lost.