Built for Roofing Company Operators
Your Roofing Company Generates Leads. How Many Become Revenue?
Every missed call, unanswered inquiry, forgotten estimate, and delayed follow-up represents a potential opportunity. Roofing Operator helps you identify where those opportunities may be slipping through the cracks—and what you can do about it.
Free assessment • Approximately 3 minutes • No obligation
Operational Diagnostics
Where Could Your Roofing Business Be Losing Revenue?
Pick the question that's hardest to answer. We'll start the assessment there.
Missed Calls
How Many Opportunities Go Unanswered?
“When your office is busy, what happens when another potential customer calls?”
Explore this areaUnsold Estimates
What Happens After the Estimate?
“How consistently does your team follow up with homeowners who haven't made a decision?”
Explore this areaSlow Lead Response
How Quickly Do You Respond?
“When a homeowner submits an online request, how long does it typically take for someone to respond?”
Explore this areaAfter-Hours
What Happens When Your Office Closes?
“How are incoming inquiries handled during evenings and weekends?”
Explore this areaDormant Customers
How Many Past Customers Could Return?
“Do you have a consistent process for following up with past customers about new service needs?”
Explore this areaMarketing Performance
Are You Getting the Most From Your Marketing?
“Can you track which marketing channels produce booked appointments and completed jobs?”
Explore this areaHow It Works
A guided diagnostic, not a sales pitch.
Before you spend more money generating leads, find out what happens to the ones you already have.
- 01
Answer a few questions
About 3 minutes. How your company handles inquiries, estimates and follow-up today.
- 02
See your Revenue Recovery Score
A transparent, weighted score across six operational areas — instantly, no email required.
- 03
Estimate the opportunity
Use your own numbers in the calculator to see what improvement could be worth.
- 04
Talk it through — if it's useful
A 30-minute conversation with someone who has operated contracting businesses.
Example score
64/100
Some areas worth reviewing
Illustration only — not a real company.
Transparent methodology
Every score is derived from documented, weighted categories. Areas you haven't answered are marked Not Yet Evaluated — never guessed.
Your numbers, not ours
The calculator runs on your inputs. Defaults are illustrative, not industry averages, and we never claim money is being lost.
Operator experience
Built by 323Services.AI and founder Ricky Evans, with more than 30 years in and around construction and roofing.
You work hard to generate leads.
How many are turning into revenue?
Find the gaps. Recover the revenue. Grow your roofing business.